We created the Kristi Approved website to be a place that current plan users can visit for tips and encouragement, while simultaneously driving new visitors to purchase the program. This two fold approach uses customer supplied data as motivation combined with frequent video encouragement from the company founders. We were able to effectively convey the core values behind Kristi Approved.
Note: since going live, Kristi Approved have rebranded their site and brand, and it looks great! Check it out at kristiapproved.com